RUXE / RUMBO NORTE FOODS
Galician roots. An open horizon.
RUXE grew from experience in food and a desire to create a brand of our own. A way to bring together product, the brand’s roots and the curiosity to travel.

RUXE / RUXE-RUXE
A word that sounds like the sea.
Ruxir evokes the sea breaking on the coast. Ruxe-ruxe is a murmur that passes from person to person. A brand for good seafood and a story that deserves to keep travelling.

EXPERIENCE TO OPEN MARKETS
Born in Galicia, RUXE looks out to the world.
RUXE is led by Joaquín Rivas, a food and seafood professional with international market-development experience. After working with importers and distributors across multiple countries from Real Conservera Española, Worldwide Fishing Company and Seafood Souq, he began an independent career helping food companies — particularly in the seafood sector — develop new business and open international markets. That path led to the creation of Rumbo Norte Foods.
RUXE is the next step: the professional dream of building a brand of his own, shaped by his values and embraced as a long-term life project.

SELECTED PROJECT
Business Factory Food
RECOGNISED AT
AJE Galicia Awards 2025
TOUR OPERATOR
Vimbio Galicia S.L.RUXE / B2B
Shall we bring RUXE to your market?
Tell us about your company and where you work. We’ll send the catalogue and a proposal tailored to your business.
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