Canned seafood that keeps creating value after the sale.

RUXE comes from the Galician language and the sound of Galicia. The verb ruxir evokes the sea as it roars and breaks against the coast. Ruxe-ruxe also describes a murmur or piece of news that is heard, shared and passed from one person to another. We were drawn to that double idea: the sound of the sea and a story that travels by word of mouth. RUXE was born from it: a brand created in Galicia to take our preserves, our way of doing things and a little of this land far beyond its shores.

We select every product together with long-established Galician canneries that preserve an artisan approach. The preparation and arrangement of the pieces in each tin are carried out by hand, with close attention to every detail. That care is immediately visible when the tin is opened: a clean, orderly and beautifully finished presentation, alongside recipes and quality standards that meet the RUXE criteria.

The collection begins with six products, supplied in cases of 12 units of the same product. We offer printed Spanish packs for the domestic market and English packs for international markets. Where another language is required, we develop market-specific labels designed to blend seamlessly into the original pack. They follow the same graphic language, are professionally printed and include the product name and nutritional values in the relevant language. This allows us to adapt each product locally while preserving a consistent, carefully finished brand presentation.

We provide product information and review the documentation and labelling needed for your market with you. For the United States, we confirm the requirements and documentation applicable to each reference before agreeing shipment, in coordination with the importer.

We work with full cases of 12 units. Minimum orders and terms depend on the market and destination. Our logistics warehouse works directly with GLS and Palletways from Galicia. Confirmed in-stock orders can be dispatched on the same business day, subject to the cut-off time; transit times depend on the destination.

With their purchase, clients receive product-specific sales guides in PDF format, created to help their teams present the products and explain their key selling points. We also provide a new guide with a different approach every month to keep communication around the range active.

Every pack includes a QR code through which consumers can discover travel and experiences across Galicia. Vimbio Galicia S.L. manages the traveller, booking, payment and every travel operation directly. The channel neither sells nor brokers travel.

When a booking is attributed to a retailer or distributor, it receives a quarterly promotional return in RUXE product equal to 10% of the experience's net value. This is not a travel commission and requires no intermediation by the channel.